ilmu

Media component Coca cola dan papsi Produk subsitusi : coca cola Fungsi umum vm : 1. Pengadaan barang 2. ? 3. ! Media component : atraction, persuasive, sea profit Product display Product presentasi : 1. Value 2. Verbal 3. Visual 4. Attractive 5. Appealing 6. Assuming 7. Activate Vm complate : 1. Display. 2. Singage 3. Grafis Strategi vm 1. Program in store 2. Program display event 3. Brand activation campaign Tamplate laporan : Project design guid (....) Kertas ap 230 (cover),150(content) Est min : 24 hal Deskripsi design guide (tugas matkul, alasan buku dibuat) Creative proses and methodology Colophon (ket data booklet ) Project 1 (deskripsi perusahaan) project 2 Problem (positioning, peningkatan produk) Swot analysis (produknya (kalau di vm produk dan perusahaan)) Design solving Syntesis (alasan media yg digunakan) Design consept (design strategy approach aida, design program (kedetailan) ) Big idea (suasana) Tone and manner (penggaya